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What Is Your Brand Associated With?

What Is Your Brand Associated With?

 What is Brand Association? We have discussed brand reputation in the past and what that entails in terms of importance. A branch of brand reputation is brand association. Brand association refers to the linking of a brand name with a certain icon. That icon does not...

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What is IPWatch Thankful For?

What is IPWatch Thankful For?

So, What is IPWatch Thankful For?In the spirit of Thanksgiving, IPWatch would like to feature some of our team's list of things to be thankful for:I'm thankful for my health and all the opportunities I have been given in my life. I'm thankful for my family and friends...

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How do Social Media and Branding Relate?

How do Social Media and Branding Relate?

Social Media as an Advertising Platform Social media has become a prominent aspect of the modern world. It is more abnormal for someone not to have a Facebook profile than it is for them to have one. People of all ages and nationalities scroll through an array of...

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